Head of Retail (all genders)

With our first store on Ehrenstraße in Cologne, we’ve shown that sustainable fashion doesn’t just work online – it can also be successful, relevant, and approachable in brick & mortar retail. Now it’s time for the next chapter: building and scaling retail as a true growth engine for ARMEDANGELS – in Germany and, step by step, across Europe.

As Head of Retail / Retail Expansion Lead (all genders), you are responsible for developing and expanding our retail business. You identify the right locations, build high-performing teams, create scalable processes, and turn retail into a real experience – strategically, operationally, and commercially.
You work entrepreneurially and hands-on, with a clear sense of how sustainable fashion should feel in a physical space.

Since 2007, ARMEDANGELS has been proving that fashion can be different: innovative and timeless, produced according to responsible standards for people and planet. No wage slavery, no toxic chemicals, no cheap throwaway goods.

What started as a simple idea – printing T-shirts and donating proceeds to social projects – has grown into a company that now ranks among Europe’s leading sustainable lifestyle labels. With a 160-strong team and four collections a year, we show that responsibility and great product design can go hand in hand.

Location strategy & expansion

• Identify, assess, and secure optimal retail locations in Germany and later Central Europe (AT, CH, NL, BE, FR).

• Focus on vibrant, progressive neighbourhoods and communities.

Team building & leadership

• Recruit, train, and develop high-performing store teams with a strong understanding of our brand and a clear focus on guest experience and conversion.

Retail operations

• Build scalable systems, processes, and KPIs to ensure efficient, profitable, and sustainable store performance.

• Guarantee smooth day-to-day operations.

In-store experience & brand translation

• Work closely with Brand, Retail Design, VM, and Marketing to translate ARMEDANGELS values into physical, warm, and authentic spaces.

Scaling retail as a growth driver

• Develop a clear retail expansion playbook: rollout strategy, governance, standards, performance reporting, and continuous optimisation.

• Several years of leadership experience in building or scaling retail for lifestyle, contemporary, or purpose-driven brands – ideally across multiple markets.

• A strong network in retail real estate and experience in site assessment, lease negotiations, and project management.

• An entrepreneurial mindset: you can think strategically and act operationally.

• Strong people leadership skills: clear, inspiring, and reliable.

• Experience in retail operations, store KPIs, process design, and performance management.

• The ability to translate brand values into store experience, team culture, and day-to-day operations.

• Willingness to spend regular time in Cologne and a high level of travel to stores and potential locations.

• Inspiring work environment: Be part of an innovative company that operates as sustainably as possible and constantly pushes new boundaries.

• Flexibility: Trust-based working hours and the option to work in a hybrid setup.

• Team spirit: Look forward to legendary parties with great colleagues, an office full of history, and a big love for dogs (who are very welcome at the office).

• Benefits: Shopping vouchers for ARMEDANGELS, great employee discounts, a JobRad or Deutschlandticket, and a company pension scheme.

• Support: Our Employee Assistance Program is available to you in every life situation, independent of your employment.

• Come as you are: No dress code – just come as you are (clothes are, of course, required!).

We love people with diverse interests, courage, and the drive to get things done.

Please apply online via the application button and include the following in your application:

• Your pronouns & preferred name (if applicable)

• Your CV

• Your earliest possible starting date & salary expectations

• A few words on why you’re genuinely excited to join us

That way, we can get a well-rounded picture of how we might be a great match for each other.
You can address your application to our colleague Milena.

Thank you for your time and your interest!